Nevada (USA) & Bengaluru (India)
rfq@ro-bas.com | +080-49728004
We Support 24/7
Navigating
In a whirlwind of technological advancements and societal shifts, consumers find themselves at the crossroads of excitement and apprehension. As we bid farewell to the financial reserves of 2020-21, welcome AI chatbots into our daily lives, and seamlessly integrate platforms like Threads, a tapestry of evolving trends emerges. Drawing from extensive research, our Connecting the[...]
Read More
Market-Research-Trends
Introduction: In the ever-evolving landscape of market research, staying ahead of the curve is essential for businesses aiming to make informed decisions. As we approach 2024, several emerging trends are poised to reshape the market research landscape. From the continued growth of artificial intelligence (AI) to the increasing importance of collaborative customer research, here’s a[...]
Read More
Introduction: As the digital marketing landscape shifts towards a cookieless future, advertisers face unprecedented challenges and opportunities. This blog will trace the trajectory of cookies, from their inception to becoming a bane due to privacy regulations like GDPR and CCPA. We’ll explore how browsers such as Firefox Safari, and soon Chrome, are phasing out cookies[...]
Read More
Mastering Market Research
Market research is your compass in the business world, guiding you to your destination – success. Whether you’re launching a product, assessing customer satisfaction, or understanding the ever-shifting market landscape, market research is the key. In this comprehensive guide, we’ll take you from the statistics that underline this industry to the nitty-gritty of how to[...]
Read More
Embracing the Metaverse: A Revolution in Market Research
Introduction Hey there! Have you ever imagined stepping into a world where you can explore a new world, meet people from across the globe, or even create your own business empire—all from the comfort of your home? Well, this isn’t science fiction anymore; it’s the metaverse, a digital universe that’s rapidly becoming an integral part[...]
Read More
Figure: Unleashing the Power of AI in Market Research Introduction: In today’s data-driven world, market research is the compass guiding businesses towards informed decisions. As we venture deeper into the digital age, the compass itself has evolved, and its name is Artificial Intelligence (AI). According to Gartner and Forbes, AI has triggered a revolution in[...]
Read More
Introduction In the ever-evolving world of knowledge and information, primary research stands as a beacon of discovery and innovation. Whether you are a student, a professional, or simply a curious mind, understanding the essence of primary research is paramount. In this blog, we will understand the depths of primary research, exploring its significance, various methodologies,[...]
Read More
Introduction In recent years, the healthcare, pharmaceutical, and MedTech industries have witnessed a groundbreaking transformation, thanks to Generative AI. This cutting-edge technology, driven by advanced models like ChatGPT3 and ChatGPT4, is revolutionizing patient care, boosting efficiency, and paving the way for a healthier future. In this blog, we will explore the significant strides made by[...]
Read More
Introduction:  In today’s rapidly evolving business landscape, where customer preferences and behaviours change at the drop of a hat, staying ahead of the curve requires more than just intuition. It necessitates a deep understanding of your customers’ needs, expectations, and journeys. Enter the world of Online Research Panels, a unique addition and expansion of customer[...]
Read More
Understanding your customers’ changing values While it’s natural for people’s values to evolve, pandemic-related stress and anxiety have been a catalyst for more rapid change. We can already see values shifting across the broader U.S. population. Brands will want to keep up with these changing values and attitudes to continue their connection with and appeal[...]
Read More